Sponsors The Worlds Football Teams

Born to a worker in a shoe factory, Rudolph Dassler and Adolf Dassler were brothers with big dreams in a war ravaged Germany. Wanting to do their part for the fatherland, both brothers served their time in the army and found a small shoe factory in the back of their house in their mother's laundry. In the 1936 Olympic Games, Adolf Dassler drove to the Olympic Village and persuaded American super star sprinter Jesse Owens to put spikes on the bottom of his shoes. After Jesse Owens won 4 gold medals, the success story of the Dassler shoes become a global phenomenon.

But their success was short lived. Before the fall of Germany, tension was rife between the two brothers and after Rudi Dassler was captured, both brothers had split for good. Adi Dassler set up his company and named it Adidas, the second largest shoe manufacturing company in the world, and Rudi names his RuDa.

Later that year Ruda changed name to PUMA, and sponsored many footballers of Germany's national football team. So much so, that the scorer of Germany's first post war goal was wearing PUMA boots. Over the years, Rudi's expertise and willingness to work aid off great dividends and soon the world was wearing PUMA shoes. Football star Pele, stopped the final minutes of the 1970 FIFA world cup to tie his shoelaces thus giving the world precious minutes of his PUMA boots. These days, Puma sponsors half of the world's football teams, tons of players worldwide and sponsors a myriad of other sports and players. PUMA also specialises in creating sports apparel – football apparel, jump suits and track suits. You can find out more about nike and puma shoes at http://www.retronikeairshoes.com